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 12 month contracts for ALL

OFT to impose industry-wide ruling

 NEW website service - Ashbourne now offers great value feature-packed websites for gyms

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 NEW GymBase programme launched - emailing 0.5M targetted consumers!

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Ashbourne at LIW 2011 - bigger and better than ever before!

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3 new Advisors! As well as Issue 10 of our regular Ashbourne Advisor, we also have special editions covering Mixed Martial Arts (MMA) clubs and also Racquets Clubs

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Effective resolution of payment defaulters

Your club will inevitably, at some point, experience some defaults on payments.

The Ashbourne approach, informed by many years of successful outcomes, is to pursue these straightaway and persistently. In this way, the majority of members are brought back on track before the need to implement any debt recovery process.

If debt recovery becomes necessary, debt collection methods which are proven to be effective are initiated, supported by legal action. We never write off a debt (unless a club agrees to do so) – it is always pursued vigorously and relentlessly.

The Ashbourne Approach to Defaulters

We implement a variety of ‘sticks and carrots’ to ensure that defaulters are handled in a firm yet sympathetic way.

  • We always emphasise the positive lifestyle and health benefits of continued membership.
  • Most defaults are short-term, missing one or two payments – we draw member’s attention to this immediately, ensuring that any outstanding debt is small and therefore easy to bring back on track.
  • The Ashbourne Membership Validation System is a highly effective ‘early warning system’, highlighting defaulters immediately when they enter your club.
  • We utilise a sequence of letters, escalating the pressure over an agreed period of time.
  • Our letters are targeted and tailored in their demands to individual’s circumstances.  
  • Our persistent approach avoids the build-up of a hardcore of aged payment defaults with no prospect of resolution.
  • Our experienced, professional customer service team handle the whole process on clubs’ behalf, freeing up time for clubs’ teams to develop their business.
  • Our www.ashbournepayments.co.uk site allows defaulters to settle outstanding payments online quickly and discreetly. This is now a proven success, resulting in a number of resolved cases every day.
  • If debt recovery is required, firm and effective debt collection measures are initiated, supported by legal action.
  • At all times, we can keep you informed so that you can adopt an appropriate stance with defaulting members if they enter your club.